Freedom Just Got a New Face. And He Earned It.

Dakota Meyer—Medal of Honor recipient and active-duty Marine—joined Freedom Industries, new ownership team to lead the company into a new mission: 100% Made-in-USA apparel built for patriots, by patriots.

The Announcement

“This country gave me everything. I didn’t just sign on as a face—I came in as an owner.”

Dakota Meyer, Medal of Honor Recipient & U.S. Marine

On April 28, 2025, Freedom Industries proudly announced that Dakota Meyer has officially joined the new ownership group—marking a defining moment in the brand’s future.

This partnership also marks a massive shift in operations:

Effective immediately, all Freedom Industries apparel will be 100% Made in the USA.

Why It Matters

Freedom Industries isn’t just fixing a supply chain.

It’s reclaiming a promise:

That American-made still means something.

That service still matters.

That freedom is more than a slogan—it’s a standard.

"Earn It. Protect It. Live It."

This isn’t just a new campaign. It’s the brand’s new compass.

What's Included

Complete U.S. Manufacturing Shift

All apparel now produced domestically—no shortcuts, no excuses.

Veteran-Led Comeback Story

Dakota Meyer brings leadership, service, and credibility to the brand's future.

May 1: First Drop of American-Made Gear

Limited-run release featuring performance wear.

Independence Day Collection Tease

Coming this summer: the most patriotic release in Freedom’s history.

Press Materials & Media Access

Image

Official Press Release (PDF)

Announcement of Dakota Meyer joining Freedom Industries, detailing the brand's mission and American-made commitment.

Image

Video Teaser Featuring Dakota Meyer

A short video of Dakota discussing his role and the brand's vision.

Image

High-Resolution Photography (Apparel, Portraits, Factory Shots)

A collection of striking images showcasing apparel, portraits, and behind-the-scenes shots.

Image

Interview Requests with Dakota or Freedom Industries Leadership

Connect directly with Dakota Meyer or Freedom Industries leadership for media opportunities.

Image

Phone:

1-800-USA-GRIT

About Freedom Industries

Freedom Industries is a performance brand born from grit, driven by service, and built for those who live by the same values.

Now backed by veteran leadership and a 100% Made-in-America apparel supply chain, Freedom is setting a new standard for what American apparel can be.

Stay In The Loop

Join our media list to get early access to drops, events & interviews

Image

Follow

@FreedomIndustriesUSA

“This isn’t a marketing moment. It’s a mission.”

Freedom Industries – Built for Those Who Earn It.

Copyright Freedom Industries 2025. All rights reserved